Qualification: B.Tech

Job Overview: We are seeking an experienced Sales Marketing Manager who will be responsible for creating effective marketing strategies to support sales and generate leads. The ideal candidate should possess content creation skills, the ability to evaluate marketing campaigns for optimal results, and a good understanding of LinkedIn to align company goals and drive business.

Responsibilities:

• Conduct market research to gather competitive intelligence for the sales team.
• Evaluate and develop a comprehensive marketing strategy and plan.
• Planned, direct and coordinate marketing activities.
• Generate marketing resources and execute campaigns to support sales efforts.
• Identify target audiences and potential sales leads through targeted marketing campaigns.
• Measure and demonstrate the outcomes of marketing efforts using metrics and deliverables.
• Reach out to new prospects through email and LinkedIn.
• Lead generation through proactive initiatives.
• Exposure to handling the US IT market.
• Utilize LinkedIn and other social media platforms for marketing purposes.
• Suggest activities to improve the quality of online content.
• Understand the company’s business/industry, competitors’ technology, and use that knowledge to drive results and increase market share.
• Draft proposals and prepare presentations for clients.
• Experience and Qualification:
• Previous client servicing experience in the IT/Marketing industry.
• Understanding of B2B marketing, digital marketing, and sales processes.
• Strong communication skills, both verbal and written.
• 2-4 years of experience in Sales & Marketing, with a track record of selling products/services.
• PDGM/MBA in marketing.
• Willingness to work in different time zones.
• Experience in IT Services & Cyber Security services would be an added advantage.
• Ability to multitask, learn quickly, and implement strategies effectively.
• Analytical skills to derive meaningful insights from data.
• Ability to organize and manage multiple tasks with a sense of calm.
• Enjoy engaging with people and influencing their decisions.

Skills:

• Business Development
• Sales
• Presales
• Telesales
• Marketing and Content Creation